Carol Morgan

Speaker on Social Media, Marketing and Leadership

Sisterhood of the Traveling Laptop: What Women Want Online and Onsite

In this month’s issue of Builder magazine, Editor in Chief Denise Dersin talks about the new face of housing. A recent report by real estate advisory firm RCLCO reveals that the role of women not only is changing, but has changed. In 1978, 60-percent of all college graduates were men. Today, 60-percent of all college graduates are women and they are also now the majority in the workforce. RCLCO predicts that by 2015, WINKS (Gen

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75% of Online Women Use Social Media

She Cooks. She Shops. She Works. She is Online and She influences about 90-percent of today’s consumer purchases. Best of all, She is willing to interact with your company online. She is using social media. . . . have you met her? The BlogHer-iVillage 2010 Social Media Matters Study, co-sponsored by Ketchum and the Nielsen Company, indicates that 73% of online women are now active social media users, engaging weekly or more often with top social media

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Sell to Women Through the Social Media Grapevine

Did you know that the average household does 10 to 12 loads of laundry each week? What if you could use this information to Sell to Women more homes to women using the Social Media Grapevine? Women influence 91% of homebuying decisions, and at the International Builders Show (IBS) Karen Dry, Dina Gundersen, Tammie Smoot and I will show you how to engage them through social media. Find out how social networking sites can help

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Selling to Women? Consider Social Networking

Do you have a product or service that you want to sell to women? Did you know that a recent BlogHer poll found that 50-percent of women use social media daily! Women reported spending less time following mass media, including television, newspapers, magazines and radio, but 55-percent of those polled are blogging, 20-percent using Twitter and shhhhh- here’s one statistic you might not want to tell your competitors – 75-percent of women are participating in

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Social Media Marketing

Social Media Marketing for Your Business takes a deeper dive into the “why” of social media while providing tips for the most popular sites. This book is designed to help companies think strategically about social media and how it fits into the overall marketing strategy.

Social Media Marketing 450-PIXELS