Architects, engineers, building professionals and others looking to connect with industry innovators will all connect at Greenprints, the sustainability conference for the Southeast! Mark your calendar for March 19-20, 2020, and join Southface Institute at the region’s most respected and thought-provoking forum on the built environment. I will be there moderating a session titled, Regenerative Design: Homes: Designing for Resilience and Efficiency on March 20. As the population in Atlanta continues to grow, and the effects
How does your marketing measure up? And, what does the C-suite really want to know. When talking about Marketing ROI for the C-suite, they typically are going to be very bottom line oriented. The CEO, CFO, etc in the C-suite want to know if it worked. What did it cost? What is the return on investment (ROI)? How many sales can be attributed to it? Do you have a plan to measure? And, what are you
Carol Morgan will share her inspirations and passions as a leader, and share how throughout her career she has innovated, reinvented and focused to not just survive but grow and be successful. Change is constant in business, find out ways to embrace it and move forward instead of dwelling in the past. Like many women in business today, Carol has adapted to meet family needs while still excelling and running a successful marketing company. Carol
Speaking at the International Builders’ Show is much like going home. I am thrilled to be speaking at the show for 13th year in a row. This year the Denim Marketing team has three staff members giving a total of six presentations. Look for us on-site and say hi! And, be sure to add our sessions to your show planner. Listed below are all of the International Builders’ Show sessions presented myself (Carol Morgan), Senior
The definition of insanity is doing the same thing over and over and expecting a different result. If your marketing is stuck in a rut and you want to understand how to step it up for 2020, this seminar is for you. Continuing to concentrate on print, billboards, direct mail and other older methods of marketing and advertising may or may not help you to reach the largest potential buying demographic today. Gauging the Generations:
It is always nice to bring home a little bling. I’m proud to announce that Denim Marketing won four OBIEs at the Greater Atlanta Home Builders Association’s (HBA) 39th Annual OBIE Awards in October 2019. We swept the Best Social Media Campaign Category winning Gold OBIEs for both the Builder/Developer and Associates categories and also won two Silver OBIEs for Best Social Media application Builder/ Developer and Best Social Media Application Associate. A huge thank
Social Media Marketing
Social Media Marketing for Your Business takes a deeper dive into the “why” of social media while providing tips for the most popular sites. This book is designed to help companies think strategically about social media and how it fits into the overall marketing strategy.